COUNTER-OPERATIONS
Engineer influence when it matters most
Intelligence reveals the threat. Strategy shapes the response. When coordinated attacks emerge against your case, we deploy precision messaging across multiple channels to shift perception, neutralize opposition, and control the narrative. This is where data-driven insights meet the art of persuasion.
THE LION COUNTER-OPERATIONS FRAMEWORK
Three Strategic Pillars That Transform Threats into Opportunities
When coordinated attacks emerge, traditional crisis response falls short. Our intelligence-driven framework doesn't just defend—it strategically repositions the entire battlefield. Each pillar builds on the others to create comprehensive narrative control.
CALIBRATE
Precision Messaging for Every Audience
Transform raw intelligence into targeted narratives that resonate with specific cognitive biases and community dynamics. The same truth, told differently to reach skeptical minds.
DEFINE
Control How Opponents Are Characterized
Shape public perception of opposing parties before they can position themselves as experts or victims. Strategic characterization that reveals true motivations and connections.
DIVERT
Redirect Energy Toward Different Battles
Make opponents irrelevant by compelling their attention toward other priorities. Transform active threats into distracted non-factors.
01> CALIBRATE
Precision Messaging for Every Audience
Raw intelligence reveals what's happening, but winning requires surgical precision in how you respond. Our calibration process goes far beyond demographics. We identify micro-communities of shared beliefs, map their cognitive biases, and craft messages that speak their language. The same facts, told through the lens of each community's existing worldview.
SCENARIO: EV MANUFACTURER RECALL DEFENSE
The Challenge: A leading electric vehicle manufacturer discovers potential brake system issues and immediately initiates a voluntary recall, cooperating fully with safety regulators and providing free repairs. However, sophisticated opposition forces—including fossil fuel interests, competitor-funded groups, and opportunistic plaintiff attorneys—are exploiting this responsible action to launch coordinated attacks on the company's leadership, EV industry credibility, and market position.
The Stakes: Despite doing everything right from a safety perspective, the company faces reputational warfare designed to inflict maximum damage beyond legitimate safety concerns. The opposition's real goal isn't consumer protection—it's weakening EV adoption, destroying company value, and discrediting industry leadership through personal attacks on executives.
LION's Mission: Transform this defensive crisis into strategic advantage by calibrating the same core truth—responsible, proactive safety leadership—into precision messages that resonate with each key audience's values and concerns, while exposing the bad actors' real motivations and redirecting attention toward genuine transportation safety priorities.
02> DEFINE
Control Opposition Credibility and Reach
Your adversaries want to position themselves as experts, victims, or champions before you can expose who they really are. Our intelligence operations reveal funding sources, coordination patterns, and hidden motivations that destroy their credibility and limit their influence. We map the real networks, follow the money, and expose conflicts of interest that make audiences question everything they say. When we define them as compromised actors with hidden agendas, their message loses power regardless of content.
Who Are They Really?
Click Cards to Reveal True Identities

Safe Drive Alliance
Consumer Safety Advocacy

Brennan & Associates
Plaintiff Legal Representation

Concerned Citizens
Grassroots Social Movement

Energy Future Institute
Transportation Policy Research
03> DIVERT
Redirect Opposition Energy and Resources
When opponents attack, the instinct is to fight back directly. Instead, we redirect their energy toward other battles they can't ignore. By amplifying urgent issues that fracture their coalitions and drain their resources, we force them to chase multiple priorities while we control the primary battlefield. The best defense isn't blocking the punch—it's making them swing at shadows.
STRATEGIC AUDIENCE REDIRECTION
Navigate through different audiences to see how DIVERT redirects their energy away from our client
Ready to See What
We Can Uncover?
Every case has hidden intelligence that can change outcomes. The question is whether you'll discover it before your opponents do.
LION's Intelligence Gathering provides:
Complete situational awareness across all relevant environments
Advance warning of threats and opportunities
Strategic intelligence that informs every decision
Competitive advantage that shapes case outcomes
See LION Intelligence in Action
We believe the best way to understand our capabilities is to demonstrate them. Schedule a proof of concept where we'll run preliminary intelligence gathering on your case environment and show you exactly what traditional methods miss. See initial results within 48 hours. All results are confidential and do not create an obligation to collaborate.